Website rescue

Rescuing a cocktail bar’s website during the pandemic

Client

The Elephant Room

Industry

Food & Beverage

Cocktail Bar Website

Many brick-and-mortar businesses were forced online during Covid-19. But what happens when you’re not ready for it?

The Elephant Room is one of Singapore’s most iconic cocktail bars. Like many small businesses, they were getting by with a basic Wix website. But when the Covid-19 lockdown hit and the bar was forced to shut dine-ins, they faced another problem — customers at home were looking for cocktail deliveries, but The Elephant Room’s website just wasn’t built for eCommerce.

How we helped

With little knowledge on Wix customisation and SEO, The Elephant Room came to us for help. Together, we braced The Elephant Room’s website for the new normal — and for the unpredictable months to come.

Fix web design issues in Wix

Before coming to Jellybolt, The Elephant Room’s website was burdened with oversized images, buggy scrolling, unnecessary empty spaces and more. We fixed all of that and improved the eCommerce user experience — drawing in more customers and helping them discover, browse and purchase products with ease.

 

Conduct user research to understand customers

Customer reviews were gathered, and new opportunities identified, for fresh content themes and product ideas.

Optimise website SEO

We implemented Google Analytics and Search Console, giving The Elephant Room insights on who’s visiting their website and what they’re looking for. A simple addition of relevant keywords also helped drive even more traffic to The Elephant Room’s website.
 
"During Covid-19, we had to shut our bar operations and transition to ecommerce. It was sudden but Jellybolt was there to help. They revamped our website and improved the user experience for our customers. They even gave helpful advice on our marketing strategy, and tactics we can implement to attract more customers."

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Are you struggling with your website’s design? Don’t have enough time to figure out how to use Wix, Squarespace, WordPress, Shopify or Weebly?

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